| Nothing beats having brochure prints in your | | | | panels. Put bleeds around your size. Bleed is an |
| restaurant and nothing beats a well-designed and | | | | allowance for printing in sheets. A 1/8 margin |
| properly laid out brochure. Many people think that | | | | around will be a safe allowance for print brochures. |
| cost of printing brochures is expensive. With a | | | | The cost of printing brochures will also be |
| little creativity, you can have your brochure prints | | | | dependent on your size and the paper stock you |
| fast and cheap through online printing companies. | | | | will use. |
| They offer well-designed, ready-made templates | | | | 3. Paper Stock. Paper stock play a great role in |
| that you can choose from or you can have it | | | | your brochures uniqueness and image. Glossy |
| customized. Below are the 5 effective strategies | | | | paper creates a classy image and colors stand |
| for designing your brochures. | | | | out when printed on it. You may also opt to use |
| 5 Strategies on How to Design your Brochure. | | | | matte finish with varnish. Brochures are mostly |
| 1. Plan and organize. Print brochures must be | | | | printed on a 100lb or 80lb stock. |
| planned and organized. Consider your goal and | | | | 4. Images. Keep in mind that as a rule, your |
| determine who your target market is. Determine | | | | images should at least be 300 dpi to create the |
| your budget so you could play around these | | | | full sharpness of the colors in print. |
| figure in coming up with your design. | | | | 5. Lay-Out. Remember that lay-out is the meat of |
| 2. Content and size. Content is king. Consider the | | | | your brochure. Front covers play an important |
| content of your brochure. Provide a compelling | | | | role in determining whether a prospective client will |
| headline that would make your brochure irresistible | | | | pick up your brochure or not. Back covers are |
| and would make your prospective clients want to | | | | where invitations are usually placed or more |
| open and read it. Your content is related to the | | | | information on your products or services. |
| size of your brochure. Depending on the number | | | | Your brochure prints are a representation of your |
| of pictures and copy, your brochure can be 8 1/2 | | | | company and the products or services you offer. |
| x 11 spread size, tri-fold with 6 panels or a simple | | | | Creating it uniquely will be your best bet on |
| 8 1/2 x 11 spread size folded into two with 4 | | | | getting the customers you want. |